Our readers are women, ages 18+, living at, or below the line of poverty. Some are single, many may be raising children, some may be married, most have experienced severe trauma more than once in their lives. (Read the following profile for added clarity.)
Most of our readers are receiving Reach UP because they are in crisis and affiliated with a program.
Typically, this demographic is not known for being readers, thus we edit to a third grade reading level. You can help us by working at communicating your ideas and concepts simply, yet engagingly. It’s important to keep in mind that while you cannot fling your three-and-five syllable words around, you are engaging with adults, not children, not colleagues and not donors – people on the outside.
As a writer, remember that Reach UP writers talk WITH our readers, not ABOUT the women. This is our hallmark of distinction. A good practice is to imagine one woman, or perhaps a class of marginalized women, sitting and listening to what you wish to convey.
Our audience responds to engaging illustrations, tips, short articles, and pictures whether graphics or photos. They respond to sincerity, practicality and inspiration. They respond to articles that inherently connectconn with their socio-economic world and living conditions.
Our readers do NOT respond to denigrating comments, statistics, complicated sentences, or subject matter that does not relate.
Technicals
- Word count: From 350-530.
This fills one page with enough white space for graphics.
- Titles Capture Readers: Work on your title, but it may be revised by the Editor-in-Chief.
Pictures and Graphic ideas are always welcome. Graphics supplied by WORD are not suitable, except perhaps to demonstrate to our RU team what you are thinking. True vector images from apps like Adobe, VectorStock work well. Photographs (must have permission if clients are in them) are okay if lighting is good and dpi is 300. (Screenshots don’t work for print.) Logos most helpful if several options provided whether B/W, eps, jpeg, etc.
Please supply support information for your company/organization. Brief bios (at most 3 sentences) may be submitted.
Email Word doc to: connect@reachupmag.org Use WeTransfer.com for pics and graphics to: connect@reachupmag.org
Your article will be edited by our Team. If you wish to see an initial, edited version of it, please indicate that in your email. However, Reach UP is not obligated to have you sign off on the final version. This offer is a courtesy and not an industry standard.
If you require assistance with writing your articles, submission for request should be at least two weeks prior to the deadline date.